PUMA X PRONOUNCE

Based in both Milan and Shanghai, Pronounce is a high-end designer brand incorporating influence from past and present, East and West. The debut of PUMA x PRONOUNCE combines ancient inspiration with a modern and minimalistic design approach. Inspired by Pumapunku, the ancient archaeological site in Bolivia, collection pieces feature an earthy palette and graphic motifs representing ropes, pulleys, and clay blocks. PRONOUNCE is also the first Chinese designer who as guest designer to hold fashion show in Pitti Uomo in Florence, their magic mixture of old and new is the DNA of the brand.